As Vice President of Sales for EvaluationKIT by Watermark, Peter leads the course evaluation and institutional survey sales strategy for Watermark. Since 1997, Peter has assisted colleges and universities of all sizes evolve and use technology to enhance the teaching and learning experience. He is committed to not only understanding the challenges that educators face, but also advocating for them and finding solutions that meet their unique needs. Peter has been instrumental in the expansion of EvaluationKIT by Watermark across the U.S. and beyond. Peter’s specialties include administrative technology solutions, higher education CRM, college and graduate admissions and recruitment, eLearning, and non-profit and government technology solutions. He earned his degree from California State University, Northridge. In his free time, Peter is active in his community where he volunteers as a board member for various youth sports organizations.