1,700 +
institutions worldwide
3.9 Million +
all-time users
32.7 Million +
rubrics scored
Learn about our new product names
Read More HereInsights from data to make decisions that matter
When it’s time for collaboration across campus in accreditation reporting, annual reviews, curriculum strategy, or assessment planning, Watermark solutions help you gather, share, and glean insights from all your data — simply.
Built for higher education
Watermark solutions are purpose-built by people who know higher education. Many “Watermarkers” come from higher ed roles and have walked in your shoes.
Helping you tell your story
Watermark surfaces insights from your data to inform decisions, showcase results, make incremental improvements, and collaborate. You gain focus and move faster to better outcomes.
Data to drive your mission
By simplifying data collection and reporting, you’ll more easily collaborate to make data-driven decisions that drive campus and student success.
Don’t just check a box, make a difference
We get it; creating reports feels like busy work. Watermark streamlines the work while uncovering insights to drive continuous improvement on your campus.
Higher education software to support continuous improvement

Planning & Self Study
Fuel a culture of engagement, reflection, and action with assessment planning, program planning, and accreditation management that meets you where you are.



Planning & Self Study
Fuel a culture of engagement, reflection, and action with assessment planning, program planning, and accreditation management that meets you where you are.



Curriculum Strategy (formerly SmartCatalog)
Real-time updates and streamlined workflows enable you to create and display an impactful, end-to-end curriculum, with stakeholder inputs every step of the way.



Student Learning & Licensure (formerly Via)
Assess learning and fieldwork everywhere, tracking progress to program outcomes, while enabling students to share their experiences with future employers.



Faculty Success (formerly Digital Measures)
Capture, share, update, and promote faculty accomplishments. Easily highlight faculty achievements, create one source of truth, and streamline annual review cycles.



Outcomes Assessment Projects (formerly Aqua)
Assess student work with advanced rubrics, creating structured, meaningful assessment reporting, across all types of projects.



Course Evaluations & Institutional Surveys (formerly EvaluationKIT)
Make it easy for students to give feedback from anywhere. Flow the insights across your faculty, curriculum, and campus to foster institutional improvements.
“Respondents can complete surveys quickly and easily on their preferred device. When you tie that in with the LMS, you capture everybody where they’re already working.”
Pam Jones, Coordinator of Survey and Credit Arrangements
Learn More“Respondents can complete surveys quickly and easily on their preferred device. When you tie that in with the LMS, you capture everybody where they’re already working.”
Pam Jones, Coordinator of Survey and Credit Arrangements
Learn More“We’ve centralized all [faculty activity] data, and there are different ways to slice and dice the information and leverage it centrally. We can share the best of what we do.”
Lucas Turpin, Information and Technology Director
Learn More“We’ve centralized all [faculty activity] data, and there are different ways to slice and dice the information and leverage it centrally. We can share the best of what we do.”
Lucas Turpin, Information and Technology Director
Learn More“Watermark has transformed the faculty into a data-driven decision making body. We make decisions about programmatic changes and improvements based on the data we collect and manage.”
Carlos Martinez, Dean, School of Education
Learn More“Watermark has transformed the faculty into a data-driven decision making body. We make decisions about programmatic changes and improvements based on the data we collect and manage.”
Carlos Martinez, Dean, School of Education
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